The Importance of Passion, Trust and Looking Beyond Just the Resume
In June 2007, CDS approached one of the leading global sporting goods companies in Japan to pitch our recruiting services in hopes of developing a new practice for our Consumer Goods Team. Our strategy was to assign a consultant with similar industry background and true passion for sports who genuinely loves and understands the client's brand and value proposition. The consultant's genuine interest and love for the brand convinced our client to assign us several senior level positions. By assigning a consultant who understood the category on both a professional and personal level, we knew that potential candidates would feel the passion resonate from him directly as if he worked for the client himself.
Before kicking off the search process, we immediately strategized to focus on two senior staff-level positions only. We needed to gain our client's trust and prove that we knew how to identify the right candidate who not only had the appropriate work experience, but also the right personality fit for our client's culture. This approach paid off, as we managed to find the perfect candidate within a month, which then led to a follow up meeting where the client asked us to work on three director level searches.
Within three months, our assigned consultant managed to fill all three director level positions, where in some cases other retained search firms struggled to find the right candidate. For these senior roles and other assigned positions, the consultant developed a keen eye for looking beyond the resume and identifying the perfect personality traits for the client, knowing that chemistry fit is the key. Our consultant continues to strategically find premium-quality candidates that will fit well into their organization and help drive their business to the next level, an approach we take with all our assignments.
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